Opening it up I was hit with a really strong cologne smell that is really unpleasant. I personally do not fancy strong masculine smells like this, so it really turned me off. I watched reviews of people saying it smelled good, I guess I was mistaken. It smells like cheap cologne that was applied waaaay too much. Anyways, I had cold hands while trying to emulsify it and it turned to lilttle rubber dust sized bits? I assume they can only be emulsified with warm hands. Hold was pretty decent on 5 inch curly asian hair. It was extremely easy to wash out too, which is great. I don't use it much though, because of it's terrible scent. Perhaps someone else would enjoy it. Good customer service. Thank you Alvin for bringing products in so it's easier for us to purchase them.