Frequently Asked Questions
What is Swagger and what products do they offer?
Swagger is a premium men’s grooming and lifestyle brand offering a wide range of products, including hair styling wax, hair spray, body wash and makeup for men. Swagger products are designed to help men look fresh, feel confident, and express their personal style every day.
Are Swagger hair styling products good for all hair types?
Yes! Swagger’s hair styling waxes, sprays, and tonics are formulated to work well on various hair types — from straight to wavy and curly. Whether you want a matte finish, strong hold, or natural texture, Swagger has a product to suit your styling needs.
Do Swagger products contain harmful chemicals?
No. Swagger is committed to quality and safety. All Swagger grooming products are free from harsh chemicals like parabens and sulfates. They are dermatologically tested to be safe for daily use.
Does Swagger offer makeup for men?
Yes! Swagger has a popular range of men’s makeup, including BB cream, concealer sticks, and grooming products designed to help men cover blemishes, even out skin tone, and look naturally fresh — without heavy or cakey coverage.
What makes Swagger Body Wash different?
Swagger Body Wash is designed to deeply cleanse, refresh, and energize men’s skin. With fresh, masculine scents and skin-friendly ingredients, it removes dirt and sweat without over-drying, leaving you feeling clean all day.
Is Swagger Body Wash good for sensitive skin?
Yes. Swagger Body Wash is dermatologist-tested and free from harsh chemicals, making it suitable for most skin types, including sensitive skin. It cleans effectively while maintaining your skin’s natural moisture balance.
Where can I buy authentic Swagger products online?
To ensure you’re buying genuine Swagger grooming products, always shop through authorized retailers such as sgpomades.com. Beware of counterfeit products on unofficial marketplaces.
SWAGGER, Men's Grooming Brand & Best of K-BEAUTY Men
Swagger is a Korean men’s grooming, fashion & lifestyle brand established in Seoul City in September 2011. We draw inspiration from music and youth culture and our mission is to empower every man on the planet to feel fresh, sharp and confident. Products from Swagger are created with truly natural ingredients carefully selected from Korea. Swagger strives to use natural ingredients and is against using chemical preservatives by strictly ruling out parabens and phthalates that cause harm to our body. All of our products are not tested on animals. Swagger is a global brand distributed among 13,000 retail outlets in Korea, and exports to 10+ countries: China, Taiwan, Singapore, Malaysia, Vietnam, Japan, USA, Canada, UK, Norway and more.
Founding Date
2011
Swagger was founded on September 1st, 2011, in Seoul, South Korea, marking the beginning of a new era in men’s grooming inspired by K-Beauty standards.
Awards
2012: IT Award, Best Packaging Awards
2012: GOOD DESIGN Award, Best Packaging Awards
2014: Allure Korea Best of Beauty Award – Male Hair Wax Award
2016: Korean Best New Product Award – Men's Beauty & Grooming
2017: K-Design Award: Swagger Font Design – Gold Prize
Men’s Grooming Products
Face care: Moisturizing lotion, shaving oil, cleanser, sheet masks, nose strips
Hair care: Hair wax, pomade, hair spray, curl cream, shampoo
Body care: Fragrance shower gels